From Urban Prankster via PSFK, news that I have unconsciously anticipated for some time:
artistic intervention with scent exists.
I always feel scent is the neglected sibling of the senses. Maybe it is overlooked, or maybe it is a reverence that keeps our paws off? Maybe it is not neglected at all and I am just in the dark – er, the scentless realm.
In any case, Mitchell Heinrich is all over it like a…like a…chunk of turf with some old chewing tobacco stomped into it.